Over the past two decades our team has conducted hundreds of focus groups and scores of quantitative studies for Fortune 100 consumer technology firms.
Our experience covers a wide array of technology products, services, and solutions, including:
- Devices and OS
- Gaming
- Online/Streaming Entertainment Services & Devices
- Social Media & Messaging
- Cellular services
- VR and AR
- Internet of Things
- Developer software
- Productivity software
- Educational software
- Online Search & Web Portals
- Peripheral devices (e.g., headsets, speakers, cameras, monitors)
- Printers
Key audiences with which we have experience include:
- Game Console Owners & Players
- PC Game Players
- Casual & Social Media Game Players
- Social Media Users / Users of Messaging Apps
- Users of portal sites (MSN, Yahoo!, Google)
- Online Search users (Google, Bing, Yahoo!)
- Online Shoppers
- Smartphone Users
- Children, Teens, Young Adults
- Parents
- Recent PC/Tablet Purchasers
- Home users of Microsoft Office
- Macbook Users
- Tech-savvy (general attitudinal)
- PC Builders, Developer Hobbyists, Website Designers